It’s complicated but promising
Posted on 09. Oct, 2010 by Kate Buggeln in 9. El Salvador, Bpeace Blog
We are emerging from our one week immersion in El Salvador with some early insights.
No surprise that our meetings with significant business leaders, public and private associations, government ministries, private equity firms, private foundations, educational institutions, media companies, not for profits (some working directly with gangs), and security organizations has refined our initial assessments. They are too many to mention by name, but we thank everyone who invested their time with Bpeace this week. Each greatly advanced our knowledge and thinking.
One highlight with big implications for us: The Salvadoran web-like gang organization model means there are few recognized leaders to convince or influence. Uncertain as to where the gang webs reach, broadly the business community’s response is to layer in security costs and minimize risk by reducing investment, and importantly to minimize gang contact. The solution to break the stalemate of gang violence is not as simple as employment of at risk youth.
But we see unique opportunity here.
Bpeace’s approach in El Salvador can be custom designed for maximum result. The design must include not only what small and medium size businesses we support but also to what, where and how these businesses engage the causes and impact of violence.
What excites us most is that the approach can and must include the Salvadoran resources we can leverage– a small but existing middle market economy, young educated professionals, innovative entrepreneurs and business people, an emerging CSR (corporate social responsibility) interest and partnership among those organizations and institutions who have been engaging successfully here.
Before we leave the country we will take a trip to the Salvadoran countryside where we hear there is a little peace and quiet to be discovered. Stay tuned…

7 Comments
Athena Katsaros
09. Oct, 2010
I can see that El Salvador will take all of our skills and will stretch us into new ways of thinking and ultimately new strategies.
It will be interesting to see how it evolves and who emerges as new Bpeace associates there.
Great job, guys.
Paula Lerner
09. Oct, 2010
Kudos to the whole Bpeace team for all your good work. Kate and Steve, looking forward to hearing all about it next week when I come to your neighborhood! When do you get back?
Donna Fleetwood
09. Oct, 2010
Love the visuals you are sending, the target marketing and pictures of housing. Gives a sense of the country!
Mojdeh B.
10. Oct, 2010
No one said it was going to be easy…we must always remember, limits only exists in our minds. I am certain we will find creative ways to do what we do best, helping entrepreneurs start and/or grow their businesses. When there’s a will there’s a way!
Can’t wait for the first call on this topic.
MAG
11. Oct, 2010
What are the cultural assumptions surrounding business enterprise and how does that vary between economic classes? Are people optimistic or cautious or other? Is there a fear of increasing one’s profile or perceived wealth and how that might insight violence or extortion? New territory can stretch Bpeace in new ways!
Diann Boehm
11. Oct, 2010
What an amazing trip ….
The Possibilities seem to be bring smiles to everyone!
Diann
Robin Kramer
12. Oct, 2010
Very inspiring report. Great job to the entire team.
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